About

About CMC Media

    CMC Media Ltd is a small, friendly PR/Communications agency based in Northamptonshire.

    It has a proven track record in delivering for clients in motorsport, high-tech engineering and real estate – thereby demonstrating it can successfully diversify into different industries/sectors.

    Skills include:

    • Profile raising
    • Social Media
    • Managing media events & enquiries
    • Writing
    • Consulting/strategy: PR & marketing
    • Team player


    Current clients include MEPC’s Silverstone Park business estate (and with it the Silverstone Technology Cluster), Renault Sport’s Clio Cup UK motor racing championship and Renault UK with its e-communications.

    CMC Media Ltd was founded in 2013 by Carl McKellar, whose background includes national motorsport journalism (F1, Le Mans 24 Hours, World Rally Championship) and being Media Officer for Europe’s most famous motor racing championship – the British Touring Car Championship (2003-2012).

    At a glance:

      • 2013-present: Director, CMC Media Ltd
        • See Clients
        • Other roles have included World Rally Editor for Red Bull Motorsport website, PR for Croft Circuit, PR for Rob Austin Racing BTCC team
      • 2003-2012: Media Officer, British Touring Car Championship
        • Also held PR roles with Rally of Scotland and Silverstone Classic
      • 2002-03: Journalist in F1/World Rally for national newspapers such as Telegraph, Mail
        • Same period also covered Le Mans 24 Hours for 6 national newspapers plus PA and Reuters agencies!
      • 1997-2002: Media Officer, Renault UK Motorsport working with likes of Lewis Hamilton, Kimi Raikkonen, Jenson Button

    For his sins, Carl was brought up on motorsport – attending events with his father nearly every weekend in the Seventies and Eighties! From Roger Clark to Colin McRae in the forests and James Hunt to Ayrton Senna on the race track, he’s watched/met them all.

    He also enjoys travel, walking, MotoGP, attending good old fashioned club level motorsport events and B&W and ‘film noir’ movies (Billy Wilder and Hitchcock are his favourites). Studying OS maps is another passion!




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